Zebra Pen Corporation’s vision is to empower people to fully capture and express the moments in life that are most important to them. The brand stands behind its name, quality guarantee, and innovative product development approach. Its mission is to deliver a premium writing experience that connects its users to the writing moments that are most important to them. Find a range of products from Zebra Pen Corporation here at DK Hardware.
Our Trademark
The brand adopted the Zebra trademark in 1914. The legend goes that Mr. Ishikawa, founder of Zebra Co. Ltd., wanted a company name that would be memorable and suitable for their export business to other countries. So, he took an English/Japanese dictionary and, opening it in Japanese style, i.e., from the back, started with the “Z” words. He stopped at “Zebra.”
The Company’s Logo
During his research, Mr. Ishikawa found that zebras are quite gentle animals with a strong family herding instinct. This was an essential attribute since he wanted to build a business where customers and employees were all part of a family-like culture. Also, the fact that the Zebra logo looks like it is decorated with large calligraphic pen strokes might have appealed to the visual image he was seeking.
Extensive Product Line
The Zebra Pen brand is as unique as the products the company sells. Zebra Pen Corporation offers a wide range of writing instruments, including ball point pens, mechanical pencils, gel pens, highlighters, and correction pens. The company stands behind its name and guarantees quality and ultimate writing performance.